Today’s blog hopes that the recent Honda spoof encourages car advertisers to be more adventurous. Last week the web was all a-chortle with an ad for a second-hand (that’ll be ‘pre-owned’ these days, Ed.) Honda Accord. If you didn’t see it, here it is:...
Today’s blog praises a rigorous approach to brand development. Uncommon as it is for us to blow our own trumpet, we’re going to make an exception for a good cause. We’re delighted to say that City Year UK have appointed Muse and our creative agency Technique to define...
Today’s blog reflects on how a strong brand can ease the corporate match-making process. Last week the PR community found itself under the microscope in light of revelations regarding the practices of PR firm Bell Pottinger. Rightly the CIPR excluded Bell...
This week’s blog mourns the death of the silly season and celebrates creatives for keeping us on the straight and narrow. A curious side-product of today’s ‘post-truth’ world is that it has made the Summer silly season for news a redundant notion. Sadly, there’s very...
Baristas, broken hearts and customer experiences – aligning brands and people This week Caffe Nero announced a new customer app, a move into FMCG coffee sales and an upgraded food product range. But what Nero won’t be fiddling with is the brand. Key to their...
We create actionable, business building, Marketing Strategy.
Our backgrounds are in the most sophisticated, successful clients and agencies, and we have worked on some of the most commercially successful and creatively admired brands of recent times.
We bring that experience to all the projects we work on.
We see no substitute for knowledge of the best methods, rigour, and intrinsic ability.
Examples of our work:
Below are two very different sectors we work in.
Click on an image to find out more, or go to 'Work and Sectors' in the main menu to see more about our work.
Nestlé, Central Europe
What people say about us:
Jaguar Land Rover
"We started off expecting to improve our website and finished up with a completely different view of our business. A much bigger view."
"You are the best agency I have worked with."
"The workshops run by Simon and Kiran were extremely valuable. My team felt it was the best training they’d had. It provided theory backed up by real examples, and processes that have given us a framework which is being used daily. Thank you very much"