by musestrategy | Mar 11, 2016 | Uncategorised
As we shan’t be strolling La Croisette in person this year, on the eve of MIPIM 2016 we thought the very least we could do to look out for our favourite property marketers is to offer a few tongue in cheek “do’s” and “don’ts” on how to endure the excesses of La...
by musestrategy | Feb 25, 2016 | Uncategorised
Today’s blog considers the importance of understanding the consumer journey for train passengers, labels spaghetti product placement ‘pasticide’ and shows that using tissues to connect with your audience is not to be sniffed at. We were all given cause to revisit the...
by musestrategy | Feb 12, 2016 | Uncategorised
This week’s blog is uncharacteristcally, perhaps mercifully in the eyes of regular readers, brief. “Why the short-change?” we hear some of you, or at least Rick’s Mum, cry. It’s because we have one big thought to share and one big question to ask. The thought is one...
by musestrategy | Feb 11, 2016 | Uncategorised
Break out the bunting, de-frost the turkey twizzlers and warn the neighbours. Why? Well if we’re to believe what we read, 2016 will mark the point when asset managers’ social media strategies reach “maturity”. Apparently the launch of M&G’s new Equities Forum may...
