The Partners

If you dare, click on the pictures below to find out more

Examples of our work

(Click on the image for more info)


Nestle impress us. Of the multinational FMCG businesses it is the most flexible and adaptable, maybe along with Pernod-Ricard.

We were appointed to identify portfolio priorities and define key brand propositions.


Our first publishing project.

Defining audience, brand, and communications plan.

Very successful.


Stella Artois has long been one of Britain’s most successful beer brands. But it hasn’t always been plane sailing. It has gone through several periods of decline.

We got involved during the last one. A repositioning was planned. The ad agency wasn’t sure that was right. They suggested we have a look.


Big initiatives hadn’t resulted in big growth in visitor numbers.

We were appointed to find out why and propose actions.

About the title image:

We can’t pretend that Pierre Victoire, at the top of Dean St, has a particularly significant place in Soho’s social and cultural history.

But it does in ours.

Now we’ve moved offices we spend less time there, but when we first moved to Soho it was the scene of many an informal status meeting, and our affection for it remains.

The menu, the staff, the diners, and the ‘art’ for sale on the walls are all interesting. It has something of a cult following and is an unlikely Soho celebrity haunt.